Urfi Javed is most known for his portrayal of Avni in Bade Bhaiyya Ki Dulhania. She was also seen in Meri Durga as Aarti, Bepannaah as Bella, and Puncch Beat Season 2 as Mira. Urfi also played the character of Chhaya in Megastar Plus' Chandra Nandini. Urfi Javed debuted as Shivani Bhatia in Yeh Rishta Kya Kehlata Hai in 2020, and later played Tanisha Chakraborty in Kasautii Zindagii Kay.
In a previous interview, Urfi Javed discussed social media trolling and declared, "I don't care in the least." I'm not sure why I'm like this, but it doesn't bother me. Why should I be bothered by the opinions of obnoxious strangers? I mean, it didn't bother me at all. After all, the media slut-shamed me to some level as well."